Your Chairs Should Be Full. Your Website Should Make Booking Easy.
Clients pick their salon from Instagram and Google before they ever walk in. If booking requires a phone call during business hours, they'll find a competitor with online scheduling and a menu that shows your best work.
What's costing salons & spas leads today
No-shows and empty chairs cost you hundreds weekly
Without online booking with confirmations and reminders, you're playing phone tag and eating no-shows. Salons with easy scheduling fill more chairs with less front-desk chaos.
New clients can't see your specialty services
Balayage, keratin treatments, lash extensions, and massage packages are high-margin—but buried in a generic services list. Clients searching for specifics book with whoever has a dedicated page.
Instagram isn't a website—and algorithms hide your posts
Your best work lives on a platform you don't control. A real website with galleries, booking, and SEO captures clients who search 'balayage near me' instead of scrolling feeds.
Gift cards and packages go unsold without a storefront
Holiday gift card revenue and spa packages need an online purchase option. Relying on walk-ins means missing the biggest retail seasons.
What a great website should do for your business
Fill appointment books with online booking
Let clients schedule cuts, color, and spa services 24/7 without tying up your front desk.
Attract new clients searching for specialty services
Rank for 'balayage,' 'lash extensions,' and 'deep tissue massage' searches in your area.
Increase retail and gift card revenue
Sell gift cards, packages, and retail products online—not just at the checkout counter.
Built specifically for salons & spas
Online appointment booking
Service menu with duration, pricing, and stylist selection—clients book at midnight from their couch, not during your rush.
Stylist and therapist profiles
Individual bios with specialties, certifications, and portfolio photos so clients book with the right person for their needs.
Service menu with pricing
Organized by category—cuts, color, treatments, spa services—with clear pricing that builds trust and reduces 'how much?' calls.
Portfolio and transformation gallery
Before-and-after color work, styling results, and spa ambiance photos that convert browsers into bookers.
Gift card and package sales
Online gift card purchasing and spa package pages that capture holiday and special occasion revenue.
$99/mo — everything included
Custom multi-page website, hosting, maintenance, and updates. No setup fee. Cancel anytime.
Multi-Page Website
No setup fee. No contracts. Cancel anytime.
- Custom multi-page website (up to 30 pages)
- Mobile-optimized design
- Contact forms & lead capture
- Hosting, SSL & monthly maintenance
- Live within 48 hours of kickoff
We'll walk through your business, answer questions, and send you a payment link to get started — usually right after the call.
Common questions
Do salons really need a website if they have Instagram?+
Yes—Instagram is for inspiration, but clients book through websites. Google searches for 'salon near me,' 'balayage [city],' and 'spa near me' drive new client acquisition. A website with booking, services, and SEO captures clients Instagram's algorithm won't show your posts to.
How important is online booking for a salon?+
Game-changing. Clients—especially younger demographics—expect to book online at their convenience. Salons with online scheduling see more new client bookings, fewer no-shows with automated reminders, and less front-desk phone time.
Should I list service prices on my salon website?+
Most successful salons do. Transparent pricing builds trust and attracts clients who are serious about booking—not price shoppers who'll waste your stylists' time. Starting prices for cuts, color, and treatments reduce consultation calls.
Can my website help me attract clients for specialty services?+
Absolutely. Balayage, keratin treatments, lash extensions, and medical spa services each have dedicated search volume. Individual service pages with portfolio photos help you rank for these high-margin specialties and attract clients seeking exactly what you offer.
Should I sell gift cards on my salon website?+
Definitely—especially before holidays. Online gift card sales capture revenue from clients who want to give salon experiences as gifts but can't visit in person. It's pure revenue with zero service time required.
Already getting traffic but need more leads? We also manage Google Ads for local salons & spas at $99/mo flat. Learn about ad management or get a free ads audit.
Ready to get your business online?
Get a custom multi-page website for $99/mo, live within 48 hours. Book a free kickoff call — no pressure, no obligations.